TWITTERING WITH FACEBOOK & FLICKR

Can you believe it? How fast is this year going! Entering Designstone's third year, a design style of colour, simplicity and people is starting to take shape.

To stay connected, you can now become a Designstone fan on Facebook, follow us on Twitter and share photos on Flickr . You may even win the race to become the first – don't be shy! Oh ... and be sure to check out our updated website and portfolio at www.designstonegroup.com.au.

EE-OZ TRAINING STANDARDS AUSTRALIA ANNUAL CONFERENCE

Brief
Produce a suite of materials to promote the date, program and sponsorship opportunities for EE-Oz Training Standards Australia's Annual Conference titled 'Electrotechnology and Energy Industries Australia - The Training Evolution'.

Result
Radiant environment, energy, training and people elements capture the nature of the conference theme. Registration forms, posters, flyers, magazines inserts and a sponsorship proposal was assembled, printed and distributed.

FOXY WEBSITE

Brief
Updating www.foxylandscape.com.au required a photo shoot that captured the broader context and detail of prestige gardens across the ACT..

Result
The new layout enables prospective clientele to easily interact with Foxy's credentials and make contact. The user interface is far from static by utilising fade-in animations and button roll-over effects.

EE-OZ TRAINING STANDARDS AUSTRALIA QUARTERLY MAGAZINE

Brief
EE-Oz Training Standards Australia required a revamp of its quarterly newsletter.

Result
Gradually across a few issues, improvements have been made to take the publication design from a journal to an international magazine. The theme of each issue is taken from the editorial and implemented into the cover and its internals. Illustrative information graphics are also used to reinforce article content. Design, printing and distribution management is accomplished on time and within budget using defined scheduling and post-project analysis.

SWIMMING AUSTRALIA POSTER

Brief
A layout that fits within Swimming Australia Limited's style guide whilst appealing to a youth market was required.

Result
Featuring Libby Trickett, a gritty, urban and up-lifting layout was assembled. The project also involved the management of print and distribution to multiple states across Australia.

EE-OZ TRAINING STANDARDS AUSTRALIA CANDIDATE KITS

Brief
The task at hand was the production of 304 printed pages across eight publications. The design needed to link in with the EE-Oz communications suite.

Result
The booklets are trade focused. The layout employs legible and clear typographic layouts.

NATIONAL DISABILITY SERVICES WORKFORCE CONFERENCE

Brief
A brand, banners, programs, handbooks and pocketbooks were required. Consistency with previous conference material was essential.

Result
Energy, movement and people linked the layout to the everyday happenings within the workforce. An HTML email informing the NDS membership to mark the date in their diary was also distributed leading up to the conference.

MELROSE HIGH SCHOOL BRAND OVERHAUL

Brief
Melrose required presentation folders and banners to coincide with their new foyer and 2009 open night. The target market was students and their parents.

Result
After an on-site photo shoot, a design style that portrayed tradition, community, effort and resources was implemented.

MELBA COPLAND SECONDARY SCHOOL BRAND OVERHAUL

Brief
Develop a fresh brand that communicates to the community the benefits of a multi-campus school; one that engages with its students to accomplish personal, academic, social and vocational excellence.

Result
The new style that draws on youth and the connection of roads, now acts as a foundation to deliver Melba Copland's message effectively and consistently. Press management, printing and distribution was also utilised.

PRESS RELEASE

Public past motivates design for the future

Not very often a small business emerges that you instinctively know is going to make a huge difference. Designstone is one such business in Canberra where it is already changing the face of public education. Paul Slinger and his staff have a passion for celebrating public education and the work of the profession, and have redesigned the public ‘look’ of a number of schools. The new designs are about the attributes of each school as well as highlighting the strong relationship between the schools and their communities. They have started a positive buzz about the ACT’s public schools that has not been heard for a long time in the suburbs.

Paul has a young family and doesn’t want to be coerced away from the public school system which has so positively influenced his life. He is intent on closing the gap between the quality of communication material produced by public and private education and believes that public education is more than capable of preparing our young people to become effective in Australia’s innovative and vibrant society. Paul says it is all about influencing positive attitudes towards public education and the results of his work are already showing that that is exactly what Designstone is doing.

Founded by Paul Slinger in 2007 Designstone combines versatile design skills with business know-how to untap amazing potential for their clients. The business has already been applauded for its excellence in the production of digitally printed material by winning a PAGE award in 2008. This is a communications company with drive and enthusiasm coupled with honesty and integrity – a combination that makes it stand out amongst its peers. Keep an eye on Designstone; it’s bound not to disappoint.

Reference: Michael Battenally, Co-President ACT Principals Association and President ACT Australian College of Educators - michael.battenally@ed.act.edu.au

Contact: Paul Slinger, Designstone Managing Director - paul@designstonegroup.com.au

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