WELCOME

Thank you to the clients and suppliers who joined us for great food, wine and music to celebrate our new premises and daylight savings.

Your continued support for Designstone makes it easy to remain driven and passionate for what we do.

An eventful past couple of weeks have included launching our website, winning a national campaign for Swimming Australia and picking up an unexpected PAGE Award.

INDUSTRY AWARD

The PAGE awards aim to showcase the best design, print and digital production Canberra has to offer and reward collaboration between businesses within the communications industry.

Designstone won the 'Excellence in the production of digitally printed material' category for its launch invitation.

Thanks to Mark and Emma at Worldwide Fyshwick for their stellar efforts in producing this superior printed product.

EMPLOYMENT FORUM

Using Designstone's content management system, www.designstonegroup.com.au has been developed to inform you of our services and products whilst using our projects, newsletters and blog as a timeline of progress and inspiration.

TELSTRA AUSTRALIAN SWIMMING CHAMPIONSHIPS

Landscape
The purpose of the campaign is to sell tickets to the event. Marketing strategies include direct mail, signage, online banners and television commercials. The target market is Swimming Australia’s club membership, sport fans, families and the general public.

Result
The trials are in preparation for the world championships in Rome. The graphic is hero and team focused to inspire the swim stars of the future whilst remaining consistent with previous campaigns. Most importantly, it’s easy to understand – the Colosseum is full of water.

ACCOMMODATION CONFERENCE

Landscape
Develop a people focused brand that illustrates connecting individuals to housing and encouraging community participation.

Result
Looking outward portrays a positive outcome and the promise of improvement whilst the logo perfectly connects teamwork to housing. Vibrant gradients of colour are used to add energy to this detailed and intricate theme.

NEW SUPER SCHOOL LOGO

Landscape
Develop a fresh brand that connects the school to the achievements of Australian Aviator, Sir Charles Kingsford Smith. Colours to consider were blue and yellow.

Result
The logo captures an aviation theme by using a very low horizon line. Your eye is drawn to the southern cross that sparkles above clouds. Shapes from the school's architecture feature in the foreground.

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